How To Create Visual Impact In Your PowerPoint Slides

In many industries and organizations, a presentation means PowerPoint. While we’ve covered all kinds of options to engage your audience, you need to know how to create powerful PowerPoint slides.

Follow these 3 tips and you’ll know how to dramatically increase the visual impact of your slides.

Tip 1: Answer The Question in Your Headline

Plan your slides by organizing a series of questions – in the headline. Keep your questions short and conversational. Then, answer the questions you’ve posed.

The best answer will be a combination of pictures and words. The key thing to check is:

A. Is the question clear?

B. Do the pictures and key words answer the question?

Tip 2: Don’t Confuse Your Audience

Keep things simple. Do not confuse the audience. If you have a truckload of diagrams and data charts, your audience won’t know what to focus on first.

Ask and answer a single question on each slide. If you have more than one question, you have more than one slide.

Tip 3: Highlight the Emotion In Your Pictures

Do not leave things up for interpretation. State the obvious. Restate the obvious. Especially use visuals to represent and express emotions. Then, restate the emotional story with your passionate delivery.

This seems like a simple and logical formula. You’d think that every professional presenter would use it. However, you’re in for a surprise. Not many people use this formula. When you do, you’ll stand out in a crowd.